"There's  a fair number of opinions in this book I flat-out disagree with. But  I'm a fulltime working hypnotist seeing real clients every day - I earn  my fee only if they get exactly the outcome they've come for. I need  tools that work. The techniques Jørgen describes in Provocative Hypnosis  work. There's more solid, useful information packed into this book than  I've found in any other hypnosis/NLP book I've read or class I've taken  (and I've trained with the biggest names in the field). So even if I  think he's over the top sometimes, I recommend this book. For the expert  working with live paying clients I recommend it for tools. They work.  For the newbie, the aspiring and the curious, I recommend it because  it's provocative, funny and an overall great read."